À bientôt MIPIM!

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À bientôt MIPIM!

Innesco MD, Dan Innes, writes an adieu to this year’s MIPIM conference in Cannes.

From Mipim World Blog, 14.03.2014


The sign of a good MIPIM is when you just don’t want to leave.

As I stood on the platform in Cannes mulling over last night’s MIPIM Awards with the Architectural Review’s Paul Finch, we discussed the highlights. Paul’s favourite, after commenting on Boris’ London chunterings, was the sustainability award given to Grant Associates and Wilkinson Eyre Architects’ for Singapore’s incredible  Gardens by the Bay, environmental thoughts echoed I am sure by Ingrid Nappi-Choulet of France’s ESSEC business school. Cheeringly, they’d won with an innovation to reduce major freight movements in Singapore, truly demonstrating the global appeal that MIPIM now commands.

The Stockholm City presentation at 4pm yesterday by Olof Zetterberg was a most impressive show for me. When was the last time you saw a standing ovation for an Expo presentation? The Scandinavian powerhouse never fails to impress, and innovation is always top of the list; The Guardian this week labels the social enterprise boom as ‘Scandamania’. The large green logo on the front of the Palais serves as a constant reminder that it is the home of Spotify (not to forget Skype and Soundcloud) and the Stockholm dinner on Wednesday night was a huge hit.

The final night went off with a bang for my team, as we attended finale drinks and dinners (including a birthday for Michael Ellis of 5+Design), followed by the extraordinary and truly entertaining Pecha Kucha balloon debate “isn’t it nice to be beside the seaside?” at the Carlton. Who knew architecture could be so intoxicatingly romantic?

Cities and corporates were making the very most of the moment – dinners, receptions and live music were the order of the evening. We scooped up friends along the way to the infamous Doherty Baines bash, where the Lawrence Dallagio lookalike singer serenaded us with every Britpop chart topper known to man, finishing with U2’s “With Or Without You”.

As I board the train, that’s precisely the love affair we all have with this unique expo. Au revoir MIPIM! Or perhaps more appropriately à bientôt; we will definitely see you in 2015 in France but before then, at the first ever MIPIM UK event between 15th to 17th October at Olympia London.

Written by Dan InnesMD Innesco,Tweeting and blogging from MIPIM; @DanInnes and our MIPIM team @INN_Tweets

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