Ukraine crisis sharpens real estate’s perspective

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Ukraine crisis sharpens real estate’s perspective

The Russian invasion of Ukraine continues to dominate, with other issues feeling both insignificant and inappropriate to focus on in comparison. We at Innesco recognise the unavoidable conclusion that the ramifications of the invasion and subsequent sanctions will be widespread, unpredictable and with us for many years to come.

One thing that is clear is the huge value of news and insight from trusted sources. It is something of a trite cliché that the truth is the first victim of war, but as we all try to find accurate accounts of what is going on, it is the journalists of traditional media outlets – broadcasters from the BBC, ITV and Sky News, alongside national and international newspaper correspondents – that we are turning to. Heated political debates and cultural clashes have reduced the levels of trust in these outlets over recent years, but in this ever-changing crisis they are showing their worth.

What is certain is that Putin views disinformation as a powerful weapon of war; we should count ourselves fortunate indeed that, whatever previous disagreements there may have been, there are journalists we can trust to show the world the truth.

So how we can help. There are many charities and organisations fundraising to help the Ukrainian people, such as the British Red Cross, the Disasters Emergency Committee and Unicef. We would also urge you to consider a fund that has been established to help Ukrainian media titles continue to report as the Russian invasion advances.

Wishing you a good weekend, and hopes that peace will ultimately prevail.

The Innesco Team.

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