Cityscape Global
International PR Partner for one of the world's largest real estate events - 160,000+ attendees.
- Location
- Saudi Arabia
- Region
- Middle East
- Sector
- events forums
- Services
- PR & Thought Leadership · Social & Digital · Events & Exhibitions
The challenge
Cityscape Global needed an international PR partner to drive registrations, profile speakers and exhibitors, and orchestrate global media coverage across the show cycle.
Why it mattered commercially
An event of this scale lives or dies by pre-show momentum, on-the-ground media presence and post-event narrative.
What Innesco did
- International PR, media liaison and social media management before, during and after the event
- Social strategy designed to build awareness, drive registrations and amplify speakers and exhibitors
- Coordinated international press coverage across multiple markets
Outcomes
The results.
- 160,000+ attendees across the event
- Consistent international press visibility through the show cycle
- Active social communities driving registrations and amplification
Build event momentumRaise profile
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